De Laurentiis: ‘A Destructive League, 25 Million Fans, and Incredible Platform Numbers’

Aurelio De LaurentiisPresident of Naples, was a guest at the conference “From Analogue to Digital. New Challenges of Communication” and expressed himself as follows: “We have been talking about digital technologies for a long time. The network was supposed to destroy provincialism and national boundaries, culture has always been the basis of exchanges, including commercial ones. There is a lot of talk about the PNR now, but the various actors have never been brought to the table, except individually. As for football, I see the NFL, which has nothing to do with football, with a turnover of 18 billion dollars. About 2.5 times the income of the Premier League, the country with the highest turnover. And even England is in the red by a billion. This means that the US does not have the rules that the NFL has set for itself. At some point, I will take an example from basketball: they had the courage to stop for 6 months to restore the erroneous rules. The NBA is now functioning, and its turnover is about ten billion.

Source: Tutto Mercato Web

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