former footballerBarcelona » Gerard pricks said his company Kosmos had filed a $50 million lawsuit against the International Tennis Federation (ITF).
Earlier, the company Kosmos, founded by the former Spanish national team soccer player, and the ITF ended a long-term contract to host the Davis Cup. Kosmos agreed to pay €40m per year as part of the deal, but in 2020 it breached the payment schedule due to the coronavirus pandemic.
“What we gave the ITF, compared to what we got, is outrageous. We turned the tournament around at every level, went from three sponsors to 15, invested over $100m in four years After the termination of the contract between us, a procedure was initiated and we demand compensation in the amount of 50 million dollars.I cannot say more due to the confidentiality of the information.
We wanted to do a lot, but we couldn’t. Every little change we made was criticized and disapproved because tennis is a very traditional sport.
Fans want to be entertained, and now more than ever, any products released will not only be sports, but entertainment as well. In traditional sports, and I say this from my experience in tennis, it will be difficult to attract young people, because it is difficult to change something in them. They are controlled by federations, and federations, as a rule, don’t want change, – Marca quote Pique.
Source : MatchTV
I’m Rose Brown , a journalist and writer with over 10 years of experience in the news industry. I specialize in covering tennis-related news for Athletistic, a leading sports media website. My writing is highly regarded for its quick turnaround and accuracy, as well as my ability to tell compelling stories about the sport.
