CyberMonday 2022: when does it start and how many stores will have offers

The date of this commercial event, the most important in terms of online sales in Chile, has already been officially confirmed. There will be three days of discounts and sales, with over 22 categories and 70 new brands.

It has finally been confirmed: after several weeks of doubts and rumors, during which it was not known for certain when it would start, the Chamber of Commerce of Santiago (CCS) and its e-commerce committee have officially announced the dates of the next cyber monday the last event of its kind in 2022.

There will be three days and 788 brands formally associated with this day of online deals and discounts, which grows every year in sales, transactions and associated businesses. At the latest event, held in the first half of the year, total sales hit levels above 2021, reaching $498 million, or $65 million more than those sold in October 2021.

Moreover, over the past five years, according to CSS data, sales through digital platforms have increased by 600% and by 2022 they are expected to be worth some $12.5 billion.

Everything indicates that participation will again be high: according to a survey carried out by Mercado Libre in collaboration with Ipsos, 77% of users of this portal declare that they intend to buy in this commercial campaign. In other words, almost 8 out of 10 people will buy something this CyberMonday.

Which brands will participate in Cyber

There will be nearly 800 businesses and businesses that will be officially affiliated with CyberMonday 2022. CSS has divided them into 22 categories: Fashion Accessories, Food & Beverage, Coupon Books, Sports & Outdoors, Entertainment & Culture, Luggage, Bags and backpacks; hardware, home, children, real estate, charities, pets, multi-stores and supermarkets, music and audio, underwear and pajamas, health and beauty, insurance and services, technology, vehicles and accessories, industrial clothing, clothing and shoes, and travel and tourism—to which are added 70 new brands.

CyberDay falls short of last year's record, closes with sales of nearly $500 million
CyberDay.

To see them all, you can head to the event’s official website —cyber.cl— and browse by category or personal interests. What does it mean when a brand is associated with CyberMonday? That certain security conditions are guaranteed for the consumer, such as the online resolution system, a platform that facilitates communication between users and stores, and should speed up the resolution of doubts and the resolution of problems.

Another grace is that companies participating in CyberMonday use the 2048-bit extended validation SSL certificate, which allows an ideal degree of encryption for online commerce, avoiding cybercriminals and guaranteeing the absolute confidentiality of your data.

“Within the categories participating in this Cyber, again apparel, footwear and accessories have the highest number of entrants, followed by home, health and beauty,” said Yerka Yukich, executive director of e-commerce of the CCS. “The tourism sector, which has been hit hard over the past two years, has recovered the number of participants.” In fact, in this last category there are 30 associated brands.

When does Cyber ​​Monday 2022 start?

The official start date for this online event will be at 12:00 a.m. on Monday, October 3 — that is, midnight on Sunday — and it will end at 11:59 p.m. on Wednesday, October 5. In other words, three full days large offers and discounts, which will make it possible to compensate somewhat for the increase in prices due to inflation.

From the same Monday, in Práctico, we will select and publish the best sellers, based on the products that we have reviewed in Testeo Práctico and the hundreds of recommendations that our columnists and consulted experts have given us.

Source: Latercera

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