NOW provides instant contract-free streaming access to all 12 Sky Sports channels and on-demand content across more than 60 compatible devices.
The instant app-based streaming service offers flexible Month Membership and Day Membership options that customers can cancel at any time. Subscribers receive access to Sky Sports Main Event, Sky Sports Premier League, Sky Sports Football, Sky Sports F1, Sky Sports Tennis, Sky Sports Cricket, Sky Sports Golf, Sky Sports+, Sky Sports Action, Sky Sports Racing, Sky Sports News, and Sky Sports Mix. The membership also includes live Sky Sports+ streams, Sky Sports documentaries, and selected replays and highlights on demand during the active viewing period. Customers cannot access Sky Sports Box Office events through NOW.
Users do not require a set-top box, smart TV, or streaming stick to use the service. NOW works on selected smart TVs and sticks, smartphones, PC or Mac computers, PlayStation 4, PlayStation 5, Xbox One, and Xbox Series X and S consoles. Viewers can sign up online at NOWTV.com or download the app. Registration completed on one device allows viewing on another, with smart TVs providing a QR code function for quick sign-in.
Membership details and sports coverage
Memberships activate instantly upon sign-up. The Sports Month Membership operates on a flexible 30-day viewing period. If a customer cancels, streaming continues until the end of that 30-day period. Memberships renew automatically at the end of the 30-day cycle unless cancelled.
The service streams major sporting events including the Premier League, Carabao Cup, EFL, WSL, Formula 1, and England Cricket home matches. Coverage also extends to ICC Cricket Tournaments including the Cricket World Cup, all Golf Majors, the Ryder Cup, US Open tennis, ATP and WTA Tour tennis, Premier League Darts, Betfred Super League, and the NFL.
Device limits and Boost upgrades
Standard memberships permit streaming on one device at a time. Customers without Boost cannot stream on two devices simultaneously. Upgrading to NOW Boost allows streaming on up to two devices at the same time in Full HD with Dolby Digital 5.1 audio and ad-free on-demand content.
Customers can also select NOW Ultra Boost to stream on up to three devices simultaneously in up to 4K UHD HDR with Dolby Atmos audio and ad-free on-demand viewing. Boost and Ultra Boost upgrades can be added through the My Account section on the NOW website.
