The NBA and Chilli Beans, the largest network specializing in sunglasses in Latin America, announced a collaboration to launch a new collection of sunglasses
A NBA and the chili beansthe largest network specializing in sunglasses in the Latin America, have gone public to announce a collaboration aimed at launching a new eyewear collection on July 24th. The collection will feature a variety of designs celebrating basketball and a variety of select team logos.
The new collection will be available on Chilli Beans platforms and on the NBA store website in Brazil. The glasses will feature the NBA logo and the logo of the following teams: Los Angeles Lakers, Boston Celtics, Brooklyn Nets, Miami Heat, Chicago Bulls, Milwaukee Bucks, Dallas Mavericks, Cleveland Cavaliers and Golden State Warriors.
“We are excited to announce this collaboration with Chilli Beans, which brings the intersection of NBA, fashion and lifestyle to life. This collection builds on our commitment to providing new opportunities for NBA fans in Brazil to represent their favorite teams in style.“, stated roger ahlgrimmDirector of Retail and Licensing at NBA Brazil.
“We’re excited to bring a passion for hoops to our collection, fusing the NBA universe with authentic Chilli Beans style. With this collaboration, we’re giving fans the opportunity to express their love for the sport in a unique way with plenty of streetwear.“, he said Caito Maiafounder of Chilli Beans.
The NBA collection features 20 models, including prescription, sun and multi glasses – which come with a dark lens that can be attached to the prescription glasses, bringing practicality. The price range starts at R$279.98 and will be available from July 24th on the Chilli Beans website, the brand’s physical stores and on the NBA website with shipping nationwide.
ABOUT CHILLI BEANS!
Chilli Beans began its activities in the late 90s, under the command of businessman Caito Maia. Twenty years later, it consolidates itself as the largest network specialized in sunglasses in Latin America, with more than 1000 points of sale, including Brazil, Bolivia, Colombia, Peru, Chile, Mexico, United States, Portugal, Kuwait and Thailand.
Source: sportbuzz
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