NBA announces partnership with Podpah and two other influencers in ‘Na Estrada’

Igão, Mítica, Sidney Dois por Cento and Caio Teixeira will travel across the United States to watch NBA games, with access behind the scenes of the franchises and the league

A NBA is increasingly investing in its own content, targeting the public Brazil and, this time, this Tuesday, the 17th, he presented his new project: “NBA on the Road”. The attraction will be launched in October, on the NBA Brazil on YouTube, close to the debut of the 2023/34 season of the biggest basketball league in the world. The program will feature quite a quartet: Igão It is Mythicalpresenters of PodPahin addition to influencers Caio Teixeira It is Sidney Two Percent.

The program will visit the league’s 30 franchises aboard a customized motorhome, with exclusive behind-the-scenes access and interviews with big names in the league, something unprecedented for fans in Brazil. The episodes of the first season will be released between October 31st and December 29th, every Tuesday and Friday, at 7pm (Brasília time).

It will all start in Denver, city ​​of the current champion, the Denver Nuggets. Furthermore, you will pass through places such as Los Angelesto show behind the scenes of the Lakers and of Clippers, Salt Lake Citywith content about the Utah JazzIt is Portlandshowing everything about the Trail Blazers.


Source: sportbuzz

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