Kushchenko: “VTB United League and Match TV are trying to increase the audience for basketball in Russia using non-standard solutions”

President of the VTB United League Sergei Kushchenko said on that the league, together with the TV channel, is trying to increase the viewership of basketball in Russia through non-standard solutions.

The United League All-Star Game will take place on Sunday at the VTB Arena in Moscow. Watch the live broadcast of the event now on the channel.

— This is our long history with . We are trying to increase the basketball television audience through non-standard solutions. We explored other sectors and interests. And now there is an artistic culture here. It’s a basketball and a museum. This is the contact of beauty with beauty,” Kushchenko said on .

The teams of Emil Rajkovic and Javier Pascual will face each other on the field in the All-Star Game of the VTB United League. The team that wins the match will receive 3 million rubles. During the gala evening, there will also be three-point and dunk competitions.

Source : MatchTV

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