Urban Cairothe president Turinduring the graphics press conference A7also spoke about the TV rights situation in Italy, as reported by www.gazetta.it: “Overall positive. We have grown as a league in the rankings, also thanks to the good results achieved by the Italian teams in the cups. arriving with three finalists in three European competitions I don’t think it’s something to be overlooked. Italian football always has a lot of potential, we definitely need to make some changes and I think they are working to make that happen, because obviously there must be corrective measures from many points of view. Then as always, as in companies, but also in championships, you have to have a reference point, look at what those who did better than you did. 11 years ago, in 2012, we had TV rights worth about 900 million euros, the Premier League – 1 billion 350 million euros, La Liga 700 million, Bundesliga 700 million and Ligue 1 500. We were in very good positions and then we lost time. while La Liga, for example, made the right choice by developing a product and distributing it around the world, thus collecting very important numbers from foreign television rights, something like 900 million a year, compared to our current ones, I I think 200/250 million, so much, much more. Okay, the Premier League has taken off.”
Source: Tutto Mercato Web
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