After a partnership with Spotify and Spanish singer Rosalía, Barcelona will take to the field against Real Madrid with another artist on the shirt
In yet another campaign from its master sponsor, the Barcelona will take the field against Real Madrid wearing a shirt with a music artist’s logo. After Drakein 2022, and Rolling Stones It is Rosalíain 2023, now it’s the turn of the Colombian reggaeton singer Karol G to appear on the Catalan team’s jersey.
The Colombian’s logo, who is the most listened to female Latin music artist in the world, will be used not only in El Classico on the 21st, but also by the Barça women’s team this weekend. “This new logo seeks to honor all those who are willing to change the rules of the game, break barriers and leave a mark so that new generations can express themselves however they want”Barcelona shared, referring to the heart-shaped barbed wire named after Karol G.
The Barca x @karolg x @spotify flow is here 🧜♀️🩷💙❤️ pic.twitter.com/4HB3ZLioom
— FC Barcelona (@FCBarcelona) April 12, 2024
Source: sportbuzz
I am William Jackson and I have a passion for sports journalism. With over 3 years of experience in the industry, I have worked in a variety of roles to improve the quality and accuracy of sports news coverage. As an author at Athletistic, I specialize in covering football news and providing comprehensive analysis for fans around the world.
