TeamViewer, which is the title sponsor “Manchester United” does not plan to renew the contract with the English football club, according to the Daily Mail.
A five-year agreement worth £235 million was signed in March 2021. Thus, the cooperation of the parties will end in 2026. After the transaction, the value of the shares of the company, which develops software, has reduced by 80%.
– International brand awareness has increased significantly over the past year thanks to the partnership (with Manchester United). However, the company has decided to review its long-term marketing strategy in light of the current macroeconomic environment, the company said in a statement.
Previously, United’s main sponsor was Chevrolet. The team finished sixth in the Premier League last season.
Daily mail
Source : MatchTV
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