“Hairdresser or surgeon?” : the barber who analyzes the skull and face of his clients before putting on scissors

Haircuts by Punta Arenas hairstylist Juan Pablo Sáez have gone viral on platforms such as TikTok and Instagram. By applying the technique of visagism, the professional is able to radically transform the appearance of his clients.

They called him “the surgeon” of the hair, they ask him when he will go to Mexico or they tell him that they will take a flight to the last corner of Chile, in the region of Magallanes, to put the hair at his disposal . and let it do its magic. These are just some of the comments that Juan Pablo Sáez (26), barber, receives several times a day on his social networks.

The mission proposed by the creator of Sáez Barber ( @saezbarber ) is no less: analyze every corner of the factions and the proportions of the confront clients who come to his studio to discover the best haircut for them.

Through short educational videos accumulating millions of views, he tells how he cuts men’s hair according to a previous analysis skull and face , generating a complete transformation of the appearance of these customers. All of this is evident with the “before and after”. Today, Sáez has nearly 800,000 followers on Instagram and one million followers on ICT Tac .

To get its results, apply the visagism a technique in which the features are studied in order to highlight the natural attractiveness of each.

“That’s why it’s important, it’s very important to know your face type”, is the premise with which some of the videos that characterize Sáez Barber begin.

“Thanks to this, we improve our security, we increase our attractiveness and at the same time, we feel much more comfortable. Identifying your face and hair type will help you achieve good results and stop being afraid that they will leave you sick before you go to cut your hair”, explains the professional to La Tercera.

The beginnings of the barber

Sáez was not always between machines and scissors to cut hair, but he felt a closeness to sales and marketing, which led him to study commercial engineering. Curiously, his first approach to facialism took place years before he became a barber.

“It’s something very crazy, because I found it out of necessity. I was never satisfied with the result of my haircuts, maybe because I did not know how to ask for them, and I started searching the Internet to find which one might be my favorite. This is where I first read the word visagism. tell.

Since then, he hasn’t stopped. He started cutting his own and later friends’ hair as a hobby. During the pandemic, he determined that he wanted to dedicate himself professionally to the profession of barbering and took several courses to train himself in this field as well as in facialism. Thus, he began to apply the technique and add customers to Punta Arenas.

What characterizes the Sáez Barber label

Since entering the world of barbers, Sáez has always created content on digital platforms. However, it was a few months ago that he decided to show his clients a little more about the analyzes he was doing.

“I realized that people like to know what kind of face he has. I also wanted to show myself as an educator in the hairdressing world” tell.

In recent months, several of videos in which Sáez shows the transformations which he performs in his work routine have gone viral on TikTok and Instagram. These files correspond to the personalized consultations of his firm, where the professional carefully examines the nature of the client’s hair and the type of face. At the same time, he examines what type of skull he has (mesocephalic, dolichocephalic and brachycephalic) and his profile (convex, flat and concave).

Juan Pablo Sáez uploads his consultants’ videos to TikTok.

“In this process, we also see if the haircut really matches the client’s personality. We talked for over an hour, then we ran. The idea is to educate the person so that they remember it, so that they know later how to ask for their haircut, what suits them and what doesn’t”, explains Sáez.

Then add: “Another thing I look for is that the client feels good because the cut goes with them and it can improve their self-esteem and confidence” .

The other service offered by the influencer barber is the traditional haircut, where the customer usually goes with a more or less ready-made idea of ​​what he wants. Nonetheless, Sáez says that from time to time he recommends what might be most optimal for them.

“Out of ignorance, many ask for a haircut that does not suit them. For example, they have wavy hair and flaunt a haircut with straight hair. This is where my shortest piece of advice comes in: I tell them ‘look, your hair is like this’, then I proceed with the haircut”, he underlines.

According to the professional, today it happens that the barber as such has become an important figure among young people because they are the ones who are most in search of new trends and new styles. At the same time, the demand for this type of service has increased for another reason: the desire to be beautiful at all times .

“The youngest, I mean between 13 and 25, are much more informed about it and consume more content. They care about how they dress and how they look,” she explains.

In a consulting firm, Sáez Barber studies the type of hair and the face of the client, discusses with him and then performs the haircut.

“When are you in Santiago?”

Although Sáez Barber’s publications contain thousands of love and comments on the drastic changes he is making, the young man still finds it hard to believe what he is going through these days. It is common that the question “When in Santiago?” is repeated on their social networks. and other cities in the country to disseminate his work, but his fame has reached the point where he is also repeatedly written to from other countries in the region, such as Mexico, Peru and Colombia.

“She’s crazy. I’m from Punta Arenas, far from everything, at the end of the world, it doesn’t make sense” he said between two laughs.

In recent weeks, another curious phenomenon has happened to him. Several people from Santiago and Concepción, who had gone to visit the Torres del Paine, wasted no time and took advantage of the trip to book in advance with Sáez Barber from Punta Arenas.

Due to the interest aroused by his personal cachet, the young man will soon be traveling to Santiago: will be present on October 15, 16 and 17 at La Expo Más Linda an event that will bring together personalities from the world of barbering and hairdressing.

In addition to visiting the capital, Sáez thinks to think seriously about the possibility of extending his work as a barber to the rest of the country. “A visit by Sáez Barber throughout Chile would be very interesting. It’s in the plans” sentence.

Source: Latercera

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