Bivol will be equal, but he needs to keep working on marketing, says Tszyu

WBA Russian Light Heavyweight Champion (Super) Dmitry Bivol has already become a figure to admire, but the Russian boxer still needs to continue working on recognition and marketing. This opinion was shared by the former undisputed light welterweight world champion during a conversation with Konstantin Tszyu .

Bivol, 32, has 21 victories in the professional ring (11 by knockout). In 2022, the Russian defeated Mexicans Saul Alvarez and Gilberto Ramirez by unanimous decision and was recognized as the best boxer of the year by WBA, ESPN, BWAA, .

– I read your December interview, in which you talked about Alexander Povetkin and, speaking of his strengths, called him “unsaleable”. Are there “boxers for sale” in Russia today?

“I would like to pass this question on to you,” Tszyu told . – Is there such a boxer from the point of view not of an athlete, but of the media. That’s the problem, unfortunately. You have to learn how to be marketable. I was lucky in my life – somehow I figured out with my seventh sense how and what to do. And I really want to pass on this knowledge to other people. I really want our guys to win.

– It is not the know-how of the boxing school, but rather of public relations…

– It’s all there together. I haven’t played for 16 years, but I can’t go anywhere without being recognized.

What advice would you give to beginner boxers?

– Be yourself. And also learn to be more open. Also, when you step into the ring, you have to understand that you’re doing a job that people should love.

– We have an example of Dmitry Bivol, who in the person of Saul Alvarez defeated the media giant.

“He’s already a person I’m going to look up to now. And it takes work… Not tactical or strategic work that the coaching staff is working on, but more managerial work. He has to be sold. I understand that it’s It’s a big job. It’s the media, the interviews, etc. It’s an essential part of the job.

– Should I switch to trash talk?

“Have you ever heard foul language from me? ” Here is an example. I have never insulted anyone in my life. I did my job.

Source : MatchTV

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