Alpine F1 Bahrain Grand Prix poster

The Renault factory team has been releasing stylish posters dedicated to each stage of the season for several years now, and Alpine F1 decided not to change the old tradition.

On the eve of the Bahrain Grand Prix, the team shared a new poster on social networks, officially confirming that they will still regularly delight fans with works of the poster genre. But anyone who remembers how such pictures looked in previous years immediately drew attention to the complete change in style.

Actually, this is now not just an image drawn by an artist, but more like an installation – but computer technology was also involved here. But the authors managed to solve the main problem: the gaze lingers on the poster for a long time, one involuntarily wants to look at it, study all the details and try to unravel the creative idea.

For example, why did you have to hang the Alpine A523 in the air? What should it symbolize? Perhaps this should be seen as the team’s hope that the new car will not only allow Esteban Okon and Pierre Gasly to drive on the track, but also figuratively fly.

Although “low”, as they said in an old joke, because the ground clearance of modern Formula 1 cars is minimal, because this is the only way to achieve normal operation of the bottom, which generates a ground effect.