The Williams team won the Brand of the Year award at the Race Media Awards in London, which recognizes achievements in journalism and marketing in motorsport and motorsport.
The awards jury noted Williams’ joint project with Gulf, which saw fans choose the car’s livery for last year’s Singapore, Japan and Qatar Grands Prix by voting on social networks.
James Bauer, Chief Commercial Officer, Williams: “We are proud that the partnership between Gulf and Williams Racing has been recognized as Brand of the Year at the Race Media Awards. The project not only showcased our two iconic brands in three key markets, but also attracted a global audience through social media activities.
We look forward to further developing our partnership with Gulf in the future.”
Source: F1 News
I am Christopher Clyde, an experienced journalist and content writer with a passion for sports. I have been writing about Formula 1 news for the past five years and am currently employed as an author at athletistic.com, one of the top sports websites in the US.
