In 2024, it is planned to hold a sports marketing award, SBC Ukraine Awards, with awards presented in more than 20 categories.
Sport&Business Club Ukraine continues a series of special projects devoted to analyzing the activity of athletes, leagues and federations. Since 2019, the organization has been consulting and supporting sports organizations in the field of marketing, PR, events and media communications. General partner of Sport&Business Club Ukraine – i-Gaming company FAVBET.
In 2024, it is planned to hold the SBC Ukraine Awards for sports marketing with awards in more than 20 categories.
This year, Sport&Business Club began the tradition of compiling a rating of “50 main people in sports”, which will become an annual event. Among the criteria that were taken into account when compiling the rating are sporting achievements in the current year, administrative and organizational influence on processes in Ukrainian sports in general or a particular sport, reputation and media exposure in the media and social networks.
The jury included leading media representatives and media managers:
- Alexander Glivinsky – President of the Association of Sports Journalists of Ukraine
- Alexander Denisov – founder of Football 2.0
- Sergey Dryga – editor-in-chief of the SportArena website
- Nika Kevkhishvili – Head of Sports Project Management at Setanta Sports
- Andrey Kovalsky – journalist, presenter of the ICTV channel
- Vitaly Petrovsky – editor-in-chief of the website Sport.ua
- Yuri Sugak – general producer of “We are Ukraine”
- Alexander Sukmansky – editor-in-chief of XSPORT
- Andrey Tverdokhleb – editor-in-chief of the Champion website
- Sergei Kharchenko – editor-in-chief of the Ukraine World News TV channel
- Danilo Shchestyuk – head of the sports projects department “1+1 media”
- Andrey Basevich – Operations Director of Sport&Business Club Ukraine
The jury members selected the top ten of the list according to a rating system, where, depending on the place of the nominee, a certain number of points were awarded, and places from 11 to 50 were distributed by the jury members in random order, and points were awarded based on inclusion in the rating.
Accordingly, in the final ranking, places from the end to 11 will be presented in alphabetical order, and those who occupy 1-10 places will be indicated with the number of points scored.
Several nominees who scored the same number of points were on the verge of being included in the rating, so it was collectively decided to expand the rating to 54 people and include everyone who received the minimum required number of votes.
The list included representatives of 19 sports, 40 men and 14 women. It should be noted that a large number of rating participants are actively involved in volunteering on their own, and also contribute to the rehabilitation of military personnel through sports.
Alexander ABRAMENKO, first vice-president of the Ukrainian Ski Federation, put Olympic medals up for charity auctions to help the Ukrainian Defense Forces
AMOSOV Yaroslav – MMA fighter, in 2021-2023. – Bellator world welterweight champion
BELENYUK Zhan – bronze medalist of the World Championship in Greco-Roman wrestling, people’s deputy, first deputy chairman of the Verkhovna Rada Committee on Youth and Sports
BERINCHIK Denis – WBO International lightweight boxing champion (8th defense)
BEKH-ROMANCHUK Marina – winner of the European Games in triple jump, silver medalist of the World Championships in triple jump, bronze and three-time silver medalist of the Diamond League
Bidny Matvey – Acting Minister of Youth and Sports of Ukraine
BELODED Daria – two-time bronze medalist of the Grandslam judo tournament
BUTKEVICH Gennady – President of FC Polesie, owner of the equestrian club “Equides Club”
Vasily VIRASTYUK – Honorary President of the Strongman Federation of Ukraine, co-founder of the mobile application for military rehabilitation TRENVET, People’s Deputy of Ukraine
GENINSON Vladimir – until December 2023, vice-president of FC Chernomorets
Yuliya GERASIMOVA is a Ukrainian volleyball player, one of the most media-rich Ukrainian athletes.
GEREGA Alexander – President of the Weightlifting Federation of Ukraine, Vice-President of the Ukrainian Football Association and Volleyball Federation of Ukraine, owner of the Epicenter network, which actively supports sports, People’s Deputy of Ukraine
GOLUB Egor – coach of Denis Berinchyk, volunteer, collected and donated more than 25 million UAH through sports auctions
GORUNA Stanislav – European champion in karate as part of the Ukrainian national team, sold an Olympic Games medal at a charity auction
DIKIY Evgeniy – director of the football Ukrainian Premier League
DOVBIK Artem – forward of FC Girona and the national team of Ukraine, is one of the top scorers of the current season in the Spanish Championship
Zheltyakov Alexander – two-time world champion and two-time European champion in swimming among juniors, silver medalist at the world and European junior championships, set 2 junior and 2 adult Ukrainian records in swimming, won two Olympic licenses
Alexander KADENKO – President of the Professional Football League of Ukraine
Vladimir KLICHKO – co-founder of K2 Promotions, volunteer
Ilya KOVTUN – European champion in artistic gymnastics, silver medalist of the World Championship, two-time bronze medalist of the European Championship, winner of 6 stages of the World Cup
KOSTYUK Marta – tennis player, winner of the WTA tournament in singles, winner of the WTA tournament in doubles, is in the top 40 of the WTA rankings
KOTOVSKY Dmitry – bronze medalist of the freestyle world championship, winner of 3 stages of the World Cup, silver medalist of the CS stage, two-time bronze medalist of the CS stages
KRASYUK Alexander – Ukrainian promoter, CEO of K2 Promotions
Yuliya LEVCHENKO – bronze medalist of the Diamond League stage in high jump, champion of Ukraine, won an Olympic license
Luzan Lyudmila – two-time champion of the European Games in rowing, silver medalist of the EI
Vitaly MIKOLENKO – defender of Everton FC and the Ukrainian national team
Maria MUZYCHUK is a chess player, one of the top 10 FIDE world rankings, a participant in the World Rapid Chess Championship as a member of the Ukrainian national team
NOVIKOV Alexey – bronze medalist of the World’s Strongest Man competition, silver medalist of Europe’s Strongest Man
PALKIN Sergey – General Director of FC Shakhtar
RIZHIKOVA Anna – participant in the Diamond League super final, member of the development commission at World Athletics, won an Olympic license
Mikhail ROMANCHUK – two-time bronze medalist of the European Swimming Championships
SOLODUKHA Olga – acting President of the Athletics Federation of Ukraine, People’s Deputy of Ukraine, Chairman of the Subcommittee on High Achievement Sports and Sports Activities of the Verkhovna Rada
SVIRIDENKO Vadim – Commissioner of the President of Ukraine for the rehabilitation of combatants
SEREDA Alexey – two-time champion of the European Games in diving, silver medalist of the World Championship, silver medalist of the World Cup superfinal, three-time silver medalist of the World Cup, bronze medalist of the World Cup, won an Olympic license
STAKHOVSKY Sergei – military man, volunteer
Georgy SUDAKOV – midfielder of FC Shakhtar and the Ukrainian national team, as a member of the Ukrainian youth team – semi-finalist of the European Championship and top scorer of the tournament
TERLYUGA Anzhelika – champion of the European Games in karate, European champion, bronze medalist of the World Championship
TUBE Mikhail – operational director of i-Gaming company FAVBET
FEDINA Marta is a two-time champion of the World Cup in artistic swimming, champion of the Superfinal of the KS, silver medalist of the KS stage and the European Games
KHIZHNYAK Alexander – champion of the European Games in boxing in the light heavyweight category, received a license for the 2024 Olympic Games
Victor TSYGANKOV – midfielder of FC Girona and the Ukrainian national team
SHABLIY Vadim – football agent
SHOVKOVSKY Alexander – head coach of FC Dynamo
YANOVSKAYA Elena – head coach of the Ukrainian national team at the Invictus Games
The top ten rankings included:
No. 10 – Mikhail MUDRYK – player of Chelsea and the national team of Ukraine, bronze medalist of the European Youth Championship, champion of Ukraine with Shakhtar – 27 points
No. 9 – Vadim GUTZEIT – President of the NOC of Ukraine, until November 2023 – Minister of Youth and Sports of Ukraine – 39 points
No. 8 – Rinat AKHMETOV – President of FC Shakhtar – 41 points
No. 7 – Alexander ZINCHENKO – player of FC Arsenal and the national team of Ukraine, UNITED24 ambassador – 41 points
No. 6 – Yaroslava MAGUCHIKH – winner of the World Championship, European Indoor Championship and European Games in high jump, 4-time winner of the Diamond League stages, two-time bronze medalist of the Diamond League stages – 43 points
No. 5 – Sergey REBROV – head coach of the Ukrainian national football team – 55 points
No. 4 – Olga KHARLAN – champion of the European Games in fencing, World Cup champion, two-time silver medalist of the World Cup, silver medalist of the Grand Prix, two-time bronze medalist of the Grand Prix, bronze medalist of the World Cup, member of the Executive Committee of the NOC of Ukraine – 81 points
No. 3 – Alexander USYK – world boxing champion according to WBA, WBO, IBF, IBO and The Ring heavyweight titles – 91 points
No. 2 – Elina SVITOLINA – semi-finalist of Wimbledon, winner of the WTA250 tournament, quarter-finalist of the French Open, UNITED24 ambassador, winner of the “Comeback of the Year” nomination from the WTA – 92 points
No. 1 – Andrey SHEVCHENKO – UNITED24 ambassador, freelance adviser to the President of Ukraine – 102 points
Source: Sportarena
I’m Todderic Kirkman, a journalist and author for athletistic. I specialize in covering all news related to sports, ranging from basketball to football and everything in between. With over 10 years of experience in the industry, I have become an invaluable asset to my team. My ambition is to bring the most up-to-date information on sports topics around the world.
