Deputy General Director of Gazprom-Media Holding Tina Kandelaki said that the team is capable of transforming Russian sport into mass art.
On Saturday, a video was released announcing the fifth stage of the Alfa-Bank Russian Cup in cross-country skiing. The video features Yulia Stupak, Daria Nepryaeva, Ivan Yakimushkin, Alexander Terentyev, Denis Spitsov and Artem Maltsev. Nepryaeva and Stupak skied in dresses, while the men wore classic suits.
— When we started working on , a lot of people told me that sport couldn’t be glamorous.
And how surprising it was to understand that Russian sport was brought up thanks to Deineka. But our sport inspired socialist realism; it has always been part of mass culture, which we have quietly exported to the West. The problem was that at some point a gap would simply appear, an unexpected void.
And this gap has started to be filled thanks to what the team is doing. The guys managed to popularize Russian sport and turn it into a real mass art. The video above confirms this. Dear colleagues, I am infinitely proud of your work! — Kandelaki wrote on the Telegram channel.
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Source : MatchTV
I am Sandra Jackson, a journalist and content creator with extensive experience in the news industry. I have been working in the news media for over five years. During this time, I have worked as an author and editor at various outlets producing high-quality content that attracts readers from different demographics.
