Olympic cross-country ski champion Veronica Stepanova On , she explained what needs to be done for the future development of this sport in Russia.
Russian and Belarusian athletes are still suspended from participating in competitions organized under the auspices of the International Ski and Snowboard Federation (FIS), the organization’s press service told on Monday. Previously, the Swedish publication Expressen reported that the FIS had extended the suspension of Russian athletes for the 2024/25 season.
— What can be done to continue to develop the sport and cross-country skiing in the country?
– We no longer discuss whether we should go or not. I already completely agree that the chances of going to the 2026 Olympics are minimal. Here, alas, I was right in saying that the IOC and the international federations are so stupid. Now we have to learn, after so long, how to “sell” ourselves, find sponsors, come up with new formats and actively participate in everything. We must create stars. Dana White is creating stars in the UFC. The more famous an athlete is, the more he earns and provides opportunities for others to win. You need to actively promote yourself in every way. Someone can talk nonsense within the framework of the law and actively participate in everything. We need to change people’s understanding and their brains.
I have already proposed the idea of leagues more than once: 20 athletes, the best, participate. Because everything revolves around the stars,” Stepanova said in the show “Loud” on .
At the end of last season, Stepanova won the overall ranking of the Russian Cup and also became the best in the long-distance race standings. Earlier, the 23-year-old athlete posted a photo on social networks next to a crib and announced that she was preparing to become a mother and therefore would miss the upcoming season.
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Source : MatchTV
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